77 Melon & Mint Nicotine Pouches

The melon in this pouch is a light, honeydew-style sweetness rather than the sharp, candy-like watermelon you find in some products. It is juicy and mellow, with a natural fruit quality that does not tip over into artificial sweetness. The mint works as a soft background note rather than a dominant flavour, adding a gentle coolness that makes each session feel fresher without overwhelming the fruit character.

On placement, the melon note comes through first, establishing the main flavour. Over the first two to three minutes, the mint builds gradually to add a cooling edge that extends the freshness of the session. By the middle of a typical 30 to 40 minute session, both elements have settled into a balanced profile that works well together.

Compared to 77 Apple Mint, the Melon & Mint is softer and less tart. Compared to 77 Peach Mint, the melon is lighter and less perfumed. Both of those products sit at 10.4mg Medium, which makes them noticeably stronger from a nicotine perspective as well. The Melon & Mint is the gentlest option across both dimensions - lighter on nicotine and lighter on flavour intensity - which is consistent with its positioning as the most approachable product in the 77 range.

The yellow-to-green gradient can design is a visual representation of the flavour blend, with the golden yellow of ripe melon fading into the fresh green of mint. This is one of the more distinctive can designs in the 77 range, and the silver rim differentiates it clearly as a Light strength product.

The process is the same as any other nicotine pouch in the 77 range. No smoking, no vapour, no heat. Place the pouch under your upper lip and let the nicotine and flavour absorb through the gum tissue during a session of 30 to 40 minutes.

At 5.2mg Light, this is the most forgiving strength in the range in terms of overdoing it. Even users who are new to nicotine pouches are unlikely to experience the nausea or dizziness that can come from going straight to a 10mg or higher product. However, sensible use still means sticking to one pouch at a time and not exceeding a reasonable daily total.

77 Melon & Mint comes in one strength: 5.2mg per pouch, labelled as Light by the brand. This is half the nicotine content of the 10.4mg Medium products that make up the majority of the 77 slim range, and it makes Melon & Mint the softest entry point in the 77 product family.

At 5.2mg, this product sits in the same territory as the lightest products from Nordic Spirit (6mg) and similar low-strength alternatives from other brands. It is noticeably lighter than VELO at its standard UK strengths, and less than a third of the nicotine content of the Ghost Mini Extra Strong at 20mg.

Who is 5.2mg for? Primarily, users who are new to nicotine pouches and do not want to start too strong. Second, people who have been reducing their nicotine intake over time and have reached a point where 10mg or above no longer feels comfortable. Third, occasional users who do not want the consistent daily buzz that a Medium or higher strength delivers.

If you are a current heavy smoker or heavy pouch user looking to switch, 5.2mg is likely to feel insufficient as a direct replacement. In that situation, starting at 10.4mg Medium and stepping down over time is a more realistic approach. But if you are already at a low daily nicotine intake, or coming from a very low-strength vaping habit, Melon & Mint at 5.2mg may land exactly right.

At £34.99 for 10 cans, the per-can price is £3.50 and the per-pouch price is 17.5p across 200 pouches. Notably, this is the same price as the 10.4mg Medium products in the 77 range, which means you are paying the same amount for half the nicotine per pouch. Whether that is good value depends entirely on whether 5.2mg is the right strength for you.

If 5.2mg is the right strength, then the value comparison is straightforward. Nordic Spirit at 6mg typically retails at £5.50 or more per can in UK shops. VELO at low strengths is similar. ZYN at low strengths sits at a comparable price. Getting a 5.2mg product at £3.50 per can brings the cost well below these alternatives.

The 200-pouch bundle is a practical advantage regardless of strength. At 8 to 12 pouches per day at a Light strength - which is more typical than for a heavier product - you are looking at 16 to 25 days of supply from a single order.

For users who are actively trying to reduce their nicotine intake and are using pouches as a step-down tool, starting with a 10-can bundle of the 5.2mg Light is a sensible approach. It removes the temptation to switch to a stronger product mid-journey because you have run out of the lighter one.

The 77 slim range at 10.4mg Medium covers the bulk of the portfolio. A small number of products exist at 5.2mg Light, and Melon & Mint is one of them. Others in the 5.2mg tier include Fresh Mint, making that flavour also available at a lower strength alongside its Medium version.

Within the fruit-and-mint combination category, the 77 range currently includes Apple Mint, Peach Mint, and Melon & Mint. All three pair a sweet fruit note with a cooling mint character, but each has a distinct personality. Apple Mint is crisp and slightly tart. Peach Mint is softer and more perfumed. Melon & Mint is the lightest on both flavour and nicotine, making it the most accessible of the three for new users.

Outside the Light-strength products, there is a clear progression available within 77. A new user might start with Melon & Mint at 5.2mg, move to Fresh Mint at 10.4mg as their tolerance develops, and then consider the Ice Mint or other Medium options as a long-term daily choice. The brand structure supports that journey without requiring users to change brands at any stage.

The Ghost Mini range at 20mg and the VB Edition Mini Extra Strong products exist at the high end, making the 77 portfolio one of the widest available from a single brand in the UK pouch market in terms of strength range.

The Light strength segment of the UK nicotine pouch market is served by relatively few products. Nordic Spirit is the most widely distributed low-strength brand, but it focuses on mint and spearmint rather than fruit flavours. VELO offers some low-strength options, but again, fruit-and-mint combinations at Light strength are rare.

ZYN does not currently offer a melon and mint variant at any strength in its UK range. The melon flavour is genuinely unusual in the pouch market at any strength level, which makes this product distinctive even before you factor in the Light strength positioning.

Among the 77 range itself, Melon & Mint stands out as the only 5.2mg fruit flavour (Fresh Mint being the other 5.2mg option but in a pure mint profile). For users who want low nicotine content and a fruit-led flavour, this is one of the very few available options in the UK mainstream market.

Yes. Nicotine pouches are legal to purchase and use in the UK for adults aged 18 and over. They are not classified as tobacco products and are not subject to the same restrictions as cigarettes or tobacco. The 77 brand is manufactured by Luna Corporate S.A. in Poland and sold in compliance with UK product standards.

The 5.2mg Light strength is the lowest commonly available in the UK pouch market. It is still a nicotine-containing product and still subject to the legal requirements around age verification (18+). Despite the low nicotine content per pouch, nicotine is still an addictive substance and should not be used by non-smokers, people who are pregnant or breastfeeding, or anyone under 18.

The Melon & Mint is smoke-free, vapour-free, and odourless in use. It can be used in most locations where smoking and vaping are restricted, though individual venue and employer policies will always take precedence.