
77 Blackcurrant Ice: slim tobacco-free nicotine pouches with a bold, dark blackcurrant flavour and a crisp icy cooling finish. 20 pouches per can at 10.4mg.
Per unit
£3.50
Per sleeve
10
Min order
1 sleeve
Quantity:
Written and fact-checked by the VapeCity team · Updated June 2026
The 77 Blackcurrant Ice nicotine pouch occupies a distinct position in the 77 flavour catalogue: it is the darkest, most intensely fruity option in a range that otherwise gravitates toward lighter berries and refreshing fruit-ice combinations. Where 77 Raspberry Ice and 77 Watermelon Ice deliver bright, sweet fruit profiles backed by cooling, Blackcurrant Ice starts from a richer, more tart base. It reads as "a bold, dark berry with a cooling finish" that is "richer and more intense than standard berry flavours - good for users who want a deeper fruit note." That depth is the defining characteristic.

The flavour reference point is ripe blackcurrant - the kind of intensely jammy, slightly sharp berry character that high-quality blackcurrant cordial captures. It carries a natural tartness that sets it apart from sweeter berry flavours, and the icy cooling element arrives at the base of the session to complement rather than replace the fruit. The combination gives Blackcurrant Ice a more complex sensory arc than simpler ice pouches: fruit-forward at the opening, balanced through the middle, finishing clean and cool.
At 10.4mg per pouch, the Blackcurrant Ice sits at the Medium strength level - suitable for regular nicotine users transitioning from cigarettes or vapes at typical daily use levels. The slim all-white pouch format is consistent with the rest of the 77 range, meaning it fits discreetly under the upper lip with no visible bulk. Each can holds 20 pouches and sessions run 30 to 45 minutes. Available at VapeCity in single cans and the 10-can bundle that most regular users choose for the per-can saving.
For users who have explored the lighter berry options in the 77 range and want something with more depth and character, Blackcurrant Ice is the natural next step. It is also a strong choice for anyone coming from high-strength fruit flavours in other categories who wants the same quality of flavour experience in a discreet, tobacco-free pouch format.
The opening flavour note is unmistakably blackcurrant: dark, jammy, and slightly tart, with the same depth of character that makes real blackcurrant such a distinct berry compared to lighter alternatives. It does not arrive as a generic purple-fruit sweetness - it has specificity and body from the first minute, reminiscent of concentrated blackcurrant cordial rather than a candy interpretation.
As the session progresses, the icy cooling element builds progressively underneath the fruit. At the ten-minute mark, both the blackcurrant and the cooling are present simultaneously, creating the balance that defines the flavour. The cooling is meaningful but measured - it freshens the fruit and adds structure without becoming the dominant note. Users who find dedicated mint pouches too sharp and single-fruit pouches too flat consistently find the fruit-and-ice combination in this format to be the middle ground they were looking for.
Compared with 77 Raspberry Ice, Blackcurrant Ice is notably darker and more assertive. Raspberry registers as brighter, lighter, and a touch sweeter. Blackcurrant brings more body, more tartness, and a deeper fruit complexity that holds throughout the full session. If you enjoy the Ice format in the 77 range but find Raspberry Ice slightly too light, Blackcurrant Ice is the direct upgrade in terms of flavour intensity.

The 77 range contains several berry and fruit options, and it is worth knowing where Blackcurrant Ice sits before you choose. It is the darkest and most intense of the fruit variants - deliberately positioned for users who want flavour depth over sweetness.
Against 77 Raspberry Ice: Raspberry Ice is brighter, lighter, and sweeter. Blackcurrant Ice is darker, more tart, and has more body throughout the session. Raspberry suits users who prefer a refreshing lighter fruit experience; Blackcurrant Ice is the choice for those who want depth and character.
Against 77 Forest Fruits: Forest Fruits blends multiple berries into a rounded, sociable medley. Blackcurrant Ice is a single-note version of one of those components taken to its full intensity, with added cooling. Forest Fruits is more approachable; Blackcurrant Ice is more focused.
Against 77 Watermelon Ice: Watermelon Ice is sweet, light, and watery - optimised for refreshment. Blackcurrant Ice is the opposite end of the fruit spectrum: deep, tart, and assertive. These work well as a contrast pair if you rotate flavours.
Against ZYN Berry Frost: ZYN Berry Frost skews sweeter with a more generic mixed-berry character. Blackcurrant Ice delivers a single defined fruit note with a sharper cooling structure. The specificity of Blackcurrant Ice is what distinguishes it.
The good
The catch
Place one slim pouch from the can between your upper lip and gum, slightly to one side of centre. The blackcurrant flavour begins developing within the first minute and the cooling element builds gradually over the first five to ten minutes. Leave the pouch in place for 30 to 45 minutes without chewing - the flavour and nicotine release passively through the pouch membrane and chewing disrupts the steady release.
A mild tingling sensation on the gum or lip in the first few minutes is normal. This is the nicotine and pH activating through the pouch material. It typically fades within two to three minutes and reduces further as you use pouches regularly. It is not a sign of anything wrong.
When the session ends, the used pouch goes in the catch compartment built into most 77 can lids. Empty the compartment into a general waste bin when it is full. Use one pouch per session and do not use two simultaneously. If you are new to pouches, 10.4mg is a reasonable starting point for anyone with an established nicotine tolerance from cigarettes or vaping.
At £34.99 for a 10-can pack you pay £3.50 per can and 17.5p per pouch, across 200 pouches in total. Individual cans at UK specialist retailers typically retail at £3.95 to £4.99, so the bundle saves £4.50 to £14.90 versus buying single cans. At four to six pouches per day, a 10-can pack covers five to seven weeks of supply.
Cost per day at typical use runs between 70p and £1.05. A standard cigarette habit costs £12 to £20 per day for most UK smokers. The monthly saving for someone switching from a pack-a-day to 77 pouches at comparable nicotine intake is in the range of £330 to £570, before any health considerations beyond the cost calculation.
The Blackcurrant Ice is priced identically to 77 Cola Ice, 77 Raspberry Ice, and the rest of the 77 range at VapeCity - £34.99 for 10 cans. The choice between flavours carries no price difference, making the decision purely about what profile you want from your daily sessions.
Yes. Nicotine pouches are fully legal in the UK. They contain no tobacco, which distinguishes them from snus - a moist tobacco oral product that is banned in Great Britain under retained EU law. The Tobacco and Related Products Regulations 2016 restricts all nicotine products to adults aged 18 and over, which applies to 77 Blackcurrant Ice.
The product is manufactured by Luna Corporate in Poland using plant-based pouch material and pharmaceutical-grade extracted nicotine. There is no tobacco at any stage of manufacture. Because it produces no smoke or vapour, 77 Blackcurrant Ice can be used in smoke-free and vapour-free environments: offices, public transport, venues where smoking and vaping are prohibited.
Nicotine is addictive. 77 Blackcurrant Ice is intended for adult nicotine users as a tobacco-free alternative, not as an introduction to nicotine. It is not suitable for those who are pregnant, have cardiovascular conditions, or have never used nicotine. For free support with stopping nicotine use, the NHS Stop Smoking service at nhs.uk provides resources and licensed nicotine replacement therapies.
| Brand | 77 Nicotine Pouches (Luna Corporate, Poland) |
|---|---|
| Flavour | Blackcurrant Ice (dark berry + crisp icy cooling) |
| Format | Slim all-white nicotine pouch |
| Nicotine per pouch | 10.4mg (Medium) |
| Nicotine per gram | 20mg/g |
| Pouches per can | 20 |
| Pouch weight | 0.52g |
| pH | ~8.5 (standard for 77 range) |
| Session duration | 30 to 45 minutes |
| Contains tobacco | No - tobacco-free, plant-based |
| Our price | £34.99 for 10 cans (£3.50 each, 17.5p per pouch) |
| Age restriction | 18+ (UK law) |
Sources: 77 Pouches official site (77pouches.com) · UK nicotine product regulations (gov.uk, Tobacco and Related Products Regulations 2016) · NHS Stop Smoking support (nhs.uk)
| Standard UK delivery2–3 working days | £2.99 |
|---|---|
| Next-day deliveryorder before 3pm, Mon–Fri | £5.99 |
| Orders over £40free standard UK delivery | Free |
Order before 3pm and we dispatch the same working day. Everything ships in plain, discreet packaging from UK stock, and it’s all TPD-compliant.
You have a 14-day right to cancel online orders. Because e-liquids, pods, disposables and pouches are sealed for hygiene, change-of-mind returns are accepted only when the item is unused and in its original, unopened packaging — opened or used products can’t be refunded. Anything faulty, damaged or incorrectly supplied is fully covered under the Consumer Rights Act, return postage on us.
Full details on our returns & refund policy page.
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