Brand
ELF Nicotine Pouches
ELF nicotine pouches come from Elf Bar, the brand most people first met through its disposable vapes. The pouches share the name and not much else: no battery, no vapour, nothing to inhale. They are slim, all-white and tobacco-free, sitting discreetly under your top lip with around 20 pouches to a can. If you have searched for "elf bar nicotine pouches", this is the product you were after.
We stock the full ELF line at VapeCity: six flavours, each in three strengths, 6mg, 12mg and 20mg. That spread is one of ELF's real advantages over rivals that lock you into a single strength, because it lets you start gentle and work up, or keep a mild flavour and a strong one in rotation. A sleeve of 5 cans is £19.99, and ELF shares its own 5-can multibuy group, so you can mix flavours and still climb the price tiers across your basket.
Not sure where to begin? Cool Storm is the balanced everyday mint and the obvious first try. Prefer fruit? Grape Ice and Blueberry Raspberry are the popular picks.
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What are ELF nicotine pouches?
An ELF pouch is a small white sachet you tuck between your top lip and gum. Inside is tobacco-free nicotine held in plant fibre, with flavour and a touch of cooling. No smoke, no vapour, no spitting, nothing to charge. You leave one in for half an hour or so, then bin it, and nobody around you is any the wiser. For a lot of people that is the entire appeal: you can use one at a desk, on a flight or in a meeting where a vape is a non-starter.
They are made by Elf Bar, whose parent company is the Shenzhen manufacturer iMiracle, the same outfit behind the disposable bars. The pouches use what the brand calls a wet-and-dry design: a quick flavour release in the first minute, then a steadier delivery that carries on for the rest of the session. In practice that means you taste it almost straight away rather than waiting around for it to wake up.
You will see ELF sold as "elf snus" on some sites. That is loose wording. True snus contains ground tobacco; ELF pouches are tobacco-free and all-white, so there is no tobacco leaf and no tobacco staining. The word gets used out of habit, but the product in the tin is a nicotine pouch.
ELF pouches are not Elf Bar vapes
Worth saying plainly, because the shared name causes confusion. ELF nicotine pouches and Elf Bar vapes are two different products from the same brand. A pouch has no battery, no coil, no e-liquid and produces no vapour. You do not inhale it. If you came looking for an Elf Bar device, you want our vape range instead. If you want the smoke-free, vapour-free, pocketable nicotine option, you are in the right place.
ELF nicotine pouch strengths
ELF comes in three strengths, and different shops label them differently, which makes comparing a headache. Here is every naming scheme you will run into, mapped to the actual nicotine per pouch:
| Per pouch | Elf Bar name | Also sold as | Who it suits |
|---|---|---|---|
| 6 mg | Mellow | Low / Normal | New users, lighter habits, all-day comfort |
| 12 mg | Medium | Medium / Extra Strong | Regular users, the most popular pick |
| 20 mg | X-Strong | High / Ultra Strong | Heavy or experienced users |
Unlike some brands, ELF prints these as nicotine per pouch, so 20mg really is 20mg in the lip. That is strong. Pouch nicotine also feels firmer than the same figure on an e-liquid bottle, because it absorbs through the gum. If you are new to pouches, start on 6mg Mellow and step up only if it fades too fast. Every flavour is available in all three strengths.
ELF flavours: the full range
ELF keeps the line tight at six flavours, two mints and four fruits, and the quality is even across all of them. The two mints catch people out, though, because the names do not make the difference obvious.
Cool Storm is the balanced mint: a fresh, slightly spearmint-leaning leaf with a smooth gust of ice behind it. It refreshes without flooring you, which makes it the everyday all-day choice. Max Polar Mint is the opposite, the maximum-menthol freeze in the range, where the cooling is the headline and the mint rides along behind. Think of Cool Storm as a breeze and Polar Mint as a blizzard. If you tried Polar Mint and found it too much, Cool Storm is where you want to be.
On the fruit side, Grape Ice is a sweet, candied dark-grape soda with a clean menthol finish, consistently one of the most-requested. Blueberry Raspberry is the berry blend, tart and sweet at once. Fantasy Orange brings a zesty citrus lift, and Pineapple is the tropical one, bright and a little tangy. None of the fruit flavours are shy, but they stay true rather than turning into generic sweet syrup.
ELF flavour guide
A quick taste map. All six come in 6mg, 12mg and 20mg, 20 pouches a can:
| Flavour | Profile | Best for |
|---|---|---|
| Cool Storm | Balanced fresh mint with smooth ice | The everyday all-day mint |
| Max Polar Mint | Maximum menthol freeze | Hardcore ice chasers |
| Grape Ice | Candied dark grape soda, cool finish | The most popular fruit pick |
| Blueberry Raspberry | Tart-sweet berry blend | Fruit fans who want a mix |
| Fantasy Orange | Zesty bright citrus | A change from mint and berry |
| Pineapple | Bright, tangy tropical | Sweet, summery, easy-going |
ELF flavours: where to start
Cool Storm
6mg / 12mg / 20mg
The sensible first ELF. A fresh mint with smooth cooling you can run all day. If you only try one, make it this one.
Shop all Cool Storm →Grape Ice
6mg / 12mg / 20mg
The fruit flagship. Sweet candied grape soda with a clean menthol finish. The pick if you want flavour over straight mint.
Shop all Grape Ice →Max Polar Mint
6mg / 12mg / 20mg
The cold one. Maximum menthol freeze, well beyond Cool Storm. A proper wake-up, and too much for some by design.
Shop all Max Polar Mint →Blueberry Raspberry
6mg / 12mg / 20mg
The berry blend. Tart and sweet together, with a cool edge. A good all-rounder if you cannot decide between fruits.
Shop all Blueberry Raspberry →Pineapple
6mg / 12mg / 20mg
The tropical one. Bright, tangy and summery without tipping into syrup. A nice break when mint starts to feel samey.
Shop all Pineapple →
ELF vs Denssi vs Velo: how it compares
Three brands people weigh up side by side. The honest version, not the sales pitch:
Best for strength choice and valueELF
Three strengths, six flavours, sleeve of 5 from £19.99
- 6mg, 12mg and 20mg per pouch, every flavour in all three
- The 20mg is genuinely strong, printed as per-pouch nicotine
- Tightest, most consistent six-flavour line of the three
- Made by Elf Bar (parent iMiracle)
- Start on 6mg unless you already use pouches daily
Denssi / Velo
Different jobs
ELF or ELF Bar Tacja?
One more name to untangle. Elf Bar makes two pouch lines: the original ELF range you see here, with six flavours in 6mg, 12mg and 20mg, and a newer line called Tacja, which has a different set of flavours and strengths. They are not the same product. The pouches on this page are the ELF range. If a listing elsewhere says Tacja, it is the other line, so check the tin before you assume the flavours match.
ELF at VapeCity: pricing and the rest of the range
We sell ELF as a sleeve of 5 cans rather than singles, which is how regular users buy. One sleeve is £19.99, two are £34.99, four are £64.99 and six are £89.99, and the multibuy is worked out across your whole basket. Put a sleeve of Cool Storm and a sleeve of Grape Ice together and you move up a tier, so the per-can cost keeps dropping the more you mix in. The basket always picks the cheapest combination for you.
ELF has its own 5-can multibuy group, separate from our 10-can brands, so it mixes with itself rather than with, say, Denssi. Even so, it sits in the same wider range as Denssi, Velo, Killa, Nordic Spirit, ZYN and Pablo, so there is plenty to explore once you know what strength suits you.
New to pouches altogether? The nicotine pouches guide walks through how strengths progress, how the brands stack up, and what to expect switching from vaping to pouches. Pouches are an adult product for over-18s who already use nicotine, and they are not for non-smokers.
Frequently asked questions
Who makes ELF nicotine pouches?+
Elf Bar, the same brand behind the well-known disposable vapes. Elf Bar's parent company is the Shenzhen manufacturer iMiracle. The pouches are a separate product line from the vapes, sharing the brand name but not the hardware.
Are ELF pouches the same as Elf Bar vapes?+
No. Same brand, completely different product. A pouch has no battery, no coil and no e-liquid, and produces no vapour. You place it under your lip rather than inhaling it. The only thing they share is the Elf Bar name.
What strengths do ELF nicotine pouches come in?+
Three: 6mg, 12mg and 20mg per pouch. Elf Bar labels them Mellow, Medium and X-Strong, though other shops use Low/Medium/High or Normal/Extra/Ultra for the same three. Every flavour is available in all three strengths. Start on 6mg if you are new to pouches.
How many pouches are in a can of ELF?+
Around 20 slim, tobacco-free white pouches per can.
What flavours do ELF nicotine pouches come in?+
Six: Cool Storm and Max Polar Mint on the mint side, plus Grape Ice, Blueberry Raspberry, Fantasy Orange and Pineapple on the fruit side. All six come in 6mg, 12mg and 20mg.
What is the difference between Cool Storm and Max Polar Mint?+
Both are mints, built for two different moods. Cool Storm is balanced: a fresh mint leaf with smooth cooling you can run all day. Max Polar Mint is the maximum-menthol freeze, where the cooling is the star. Cool Storm is a breeze; Polar Mint is a blizzard.
How long do ELF nicotine pouches last?+
Roughly 30 to 45 minutes per pouch. The flavour is brightest in the first 15 to 20 minutes thanks to the wet-and-dry design, then settles into a steadier delivery before easing off. Stronger pouches tend to hold their nicotine release a little longer.
Are ELF pouches tobacco-free, and is ELF snus?+
Yes, they are tobacco-free. ELF is a nicotine pouch, sometimes loosely called snus, but it contains no tobacco leaf, so there is no tobacco staining. True snus contains ground tobacco; ELF does not.
What is the difference between ELF and Elf Bar Tacja pouches?+
They are two separate pouch lines from Elf Bar. The ELF range we stock has six flavours in 6mg, 12mg and 20mg. Tacja is a newer, separate line with different flavours and strengths. Check the tin, because the flavours do not carry across.
Related categories & brands
ELF Cool Storm6/12/20mg, the balanced everyday mint→ELF Max Polar Mint6/12/20mg, maximum menthol freeze→ELF Grape Ice6/12/20mg, candied grape soda with ice→ELF Blueberry Raspberry6/12/20mg, tart-sweet berry blend→ELF Fantasy Orange6/12/20mg, zesty bright citrus→ELF Pineapple6/12/20mg, bright tangy tropical→Denssi Nicotine PouchesFinnish freeze brand in 8mg and 16mg→Velo PouchesMainstream all-rounder, milder cooling→Killa PouchesExtra strong at 13.2mg, big flavour range→Nordic Spirit PouchesPopular mainstream pouch brand→Nicotine PouchesBrowse the full pouch range at VapeCity→