Cuba Ninja Liquorice Nicotine Pouches

Bold. Earthy. Herbal. In three words, it is a bold, earthy liquorice. Said more fully: at times bitter and at times sweet, it is a true classic reborn, daring and delightful in every pouch. The "at times bitter and at times sweet" description is precise. Liquorice root flavour is not a single note. There is an initial herbal intensity that can register as bitterness, followed by a warmer, slightly sweet resolution as the pouch settles.

The "herbal, not red liquorice" characterisation is probably the most useful framing for anyone unfamiliar with this style. Red liquorice, as found in Twizzlers or Haribo, is largely a strawberry-cherry-anise hybrid. It is sweet-first, with a mild anise quality that most people find approachable. Root liquorice, or natural liquorice as used in traditional confectionery like Pontefract cakes or Scandinavian salmiak, is a different experience entirely. It has genuine bitterness, a dry herbal quality, and a depth that some find sophisticated and others find challenging.

Cuba Ninja Liquorice leans toward the latter. It is closer to a liquorice sweet than a liquorice-flavoured confection. The complexity is real. Users who appreciate the flavour tend to describe it in terms of its authenticity and character. It does not try to be something easier. It simply tastes like liquorice.

Duration is similar to other Cuba Ninja flavours: the flavour is most prominent in the first ten to fifteen minutes, with nicotine release continuing for up to thirty minutes per pouch. The bitterness tends to be front-loaded, with the sweeter aspect becoming more apparent once the pouch has settled.

Liquorice is genuinely divisive, and Cuba Ninja Liquorice is honest about this. You will either love it or hate it, and that is an accurate summary of the customer response to this flavour across the nicotine pouch market generally. There are no casual liquorice pouch users: you either enjoy the herbal, earthy character or you do not.

The buyers who tend to like Cuba Ninja Liquorice share a few common threads. Many enjoy liquorice confectionery in general, particularly the darker, more herbal styles: Pontefract cakes, Scandinavian salmiak, proper liquorice allsorts. Others are looking for something complex and non-sweet: a flavour that feels more adult and less obviously confectionery than the fruit, mint and candy directions that dominate the nicotine pouch market. If you have tried every fruit pouch going and want something genuinely different, Liquorice is a natural experiment.

The 30mg/g strength means extra strong nicotine delivery is part of the picture. This is not an entry-level product. Users who are new to nicotine pouches, or who are used to 6mg/g or lower, should approach it cautiously. The combination of strong nicotine and an intense, unfamiliar flavour makes Liquorice a product for experienced users who know what they are getting into.

If you are unsure whether you like the flavour, the honest advice is to buy a single tin rather than a full pack. One tin gives twenty-five pouches: more than enough to form a clear view without committing to a full £34.99 outlay.

Most nicotine pouches are mint or fruit flavoured. The reasons are straightforward: mint offers a cooling, refreshing experience that is widely liked, and fruit flavours are approachable and familiar to broad audiences. Liquorice sits outside both of these categories and occupies a much smaller niche.

Cuba offers more unconventional flavours (Jogurt, Coconut, Liquorice) where Iceberg leans toward mint and fruit. This contrast explains exactly why Cuba Ninja Liquorice exists: it is part of Cuba's deliberate strategy to cover flavour territory that other brands leave empty. The Nicotobacco Factory, Cuba's Polish manufacturer, designs the range to include flavours that are genuinely distinct rather than competing for the same mint and berry consumers already served by dozens of other brands.

The liquorice direction has a strong tradition in Scandinavian nicotine products. Traditional snus, from which modern nicotine pouches evolved, often featured liquorice and salmiak notes. Several premium snus brands have historically led with liquorice as a signature character. Cuba's version translates that tradition into a modern slim-format tobacco-free pouch for the UK market.

Liquorice sits among Cuba's standout flavours, grouped with other unconventional choices like Cheese and Yogurt as evidence of the brand's willingness to go in unusual directions. In the context of a market where most brands fight for the same tropical fruit and mint consumers, Cuba Ninja Liquorice is one of the few products doing something genuinely different.

Standard slim tobacco-free pouch used between the upper lip and gum.

Every Cuba Ninja flavour is at 30mg/g with approximately 16mg per slim pouch and 25 pouches per tin. The difference is entirely in flavour direction. Cuba Ninja Coconut is the most natural comparison: both are non-fruit, non-mint directions that Cuba groups under the Floral and Exotic category. Coconut is smoother and tropical with a creamy warmth that most users find immediately pleasant. Liquorice is more challenging, with its herbal bitterness and depth. Users who find coconut too mild or too sweet for their palate sometimes find liquorice more satisfying.

Cuba Ninja Orange and Cuba Ninja Strawberry are the fruit options: sweet, warm, and approachable. They are the easiest Cuba Ninja flavours to recommend broadly. If you are new to the Ninja range and want to explore before committing to the more unusual flavours, start there. Cuba Ninja Mint Fresh and Cuba Ninja Ice Cool are the cooling options: botanical freshness and strong menthol respectively.

Cuba Ninja Energy is another non-obvious flavour: a sweet, tangy energy drink character that sits outside both the fruit and mint categories. It is unusual in a different direction to Liquorice. Energy is sweet and synthetic; Liquorice is herbal and complex. Both attract users looking for something beyond the mainstream.

If you like liquorice, yes. Cuba Ninja Liquorice is one of the few nicotine pouches on the market that takes the flavour seriously and delivers genuine herbal liquorice character at extra strong nicotine. The earthy boldness is real. The complexity is real. At times bitter and at times sweet, it is a true classic reborn, daring and delightful in every pouch, and twenty-five pouches per tin at £3.50 per tin is competitive for the extra strong category.

If you do not like liquorice, or if you are uncertain about the flavour, this is not the product to experiment with. Those who dislike it most are clear that the herbal, non-confectionery character caught them off guard. One tin to try is the sensible approach for anyone who has not confirmed they enjoy this style of flavour.

The honest framing is this: Cuba Ninja Liquorice is one of the bravest flavour choices in the Cuba range, and Cuba makes a point of bravery. If you want the most unusual, the most distinctive, the one most likely to surprise you in a good way if you are in the right mood for it, Liquorice is exactly that product.